This is how I see it. FF has loaded up on shares. When a run begins then can sell into it and not have to worry making plenty of money, since they have their shares already at a huge discount. This run may only be to 1-2 cents.
As for others indicating that the shorts have to worry. With 800M shares in the float and more then 50% in free hands (conservative estimate), it will be hard for long investors not to sell. I do not expect to get over 2 cents. It would take huge influx of cash to wipe out everyone that does the flipping here.