From that 10q I found this which would seem to indicate that Mr Friedman and Mr Hollander sure have an incentive to get the PPS higher:
On May 10, 2013 the Board of Directors agreed to retroactively to January 1, 2013, increase the annual compensation of Mr. Friedman, the Company’s CEO from $90,000 to $150,000, and to increase the annual compensation of Mr. Hollander, the Company’s CFO from $36,000 to $96,000, whereby the increase will be paid in the form of restricted common stock at the end of each calendar quarter.