I never argued that the company needs to address things on the IR side of the business. I said that a while back. That hasn't changed......hopefully they will do this sometime in the future. There are many aspects to a company. I think they are more looking at it in the marketing aspects right now. Do I think that they need to look at other parts......of course I do. I enjoyed reading up on the things Lux posted. It is nice to have someone on the beverage side giving info. The more info everyone has the better. No harm in watching a company and seeing what they are up to. But i am going to say it again........if they pull it all together and deal with the stock end of the company as well............MONEY CAN BE MADE!