Replies to post #30175 on Minerco Inc (fka MINE)

[kalstone]

I've read a few posts here from peeps who make Asher look like boy scouts. Agreed that all will work itself out as I get the feeling that this is going to be bigger than all of them. Level 5 is coming.

[Dehnsum]

Level 5: imo even if they were to sell these 2,5oz*er shots at .99cent a piece they would probably make enought to pay off debts with in the first year, i am thinking this because of

Annual Supermarket
Front
-
end items generate $5.5 Billion for Supermarkets
Improving Front
-
End Checkout Merchandising could yield an additional $1.7 Billion in sales

While PB is also working on impuls buy tactics:

Point of Sale material including posters, suction racks, static clings and coolers. http:level5beverages.com

all these methods of advertising is great "impulse buy" marketing.

2593
The Front
-
End Situation
?
A location most every shopper passes
The Front
-
End checkout is a critical location in the store
?
Major location for immediate consumption
snacks and other impulse items
?
It represents a significant source of impulse sales

2593
Emerging Front End Checkout Trends
?
Increased retailer focus on checkout trips, basket size and sales performance
?
Retailers increasingly want to reduce design and style complexity
?
Lower profile fixtures
–
streamlined look
–
category segmentation
?
Average program life
–
4.5 years
?
Additional and larger beverage coolers
?
Self
-
checkout transactions continue to grow
–
more stores & lanes/store
?
Growing desire by some retailers to add space for promotions
?
Emerging categories & speed to market of new items
?
Role of the Power Categories

statistics sourced at:
www.fmi2012.com/uploads/docs/schedule/Leveraging_the_Front-End.pdf