He definitely is passionate about his jewelry, this CEO interview pretty much sums up the reasons for wanting to expand his credit options. Going to get very interesting.
I'm 90% convinced the partner will be Estet. 5% that it's Sterling, 5% that it may be shop.
The February PR stated there are partners (not partner) associated with the mega deal. The date mentioned in Feb. was May 6th, the shopNBC PR stated May 7th. I'm thinking we may hear more on May 6th about that other partner. Just a hunch. We'll see.