The Christmas that Mr. O'Reilly and his allies are promoting - one closely aligned with retailers, with a smack-down attitude toward nonobservers - fits with their campaign to make America more like a theocracy, with Christian displays on public property and Christian prayer in public schools.
It does not, however, appear to be catching on with the public. That may be because most Americans do not recognize this commercialized, mean-spirited Christmas as their own. Of course, it's not even clear the campaign's leaders really believe in it. Just a few days ago, Fox News's online store was promoting its "Holiday Collection" for shoppers. Among the items offered to put under a "holiday tree" was "The O'Reilly Factor Holiday Ornament." After bloggers pointed this out, Fox changed the "holidays" to "Christmases."