The entire ice cream manufacturing, distribution and advertising campaign budget (approximately $6.00) has been recouped by this one sale to one customer!
Another deadline approaches: 4/15.
Investors should consider this the one chance that BCCI has to prove that it can meet an objective date with an actual product.
But many are wary, and wonder how will BCCI will explain away the non-delivery of ice cream to any of the stores on 4/15?