Without Circuit City, GZFX is just another wannabe startup with not much chance to make a real impact. Let's be frank and fair. To all of us longs who cashout big somewhere down the road, we will owe gargantuan kudos to our big box retailer friend, who made it all possible. If you don't believe that then look at the chart. See the long hard decline to sub-penny land based on the internet only model? See the nice steady ascent based on the internet/big box matchmaking? GZFX management made a great decision. A decision to commit to creating a successful franchise. To becoming a viable, ongoing concern by branding the the company, branding the product and branding the format, using proven, time tested marketing methods. Now we add to that the use of key word advertising, banner ads and affiliate programs as enhancements, and the company moves even closer to long term growth and sustenance.
Do we need Circuit City to take the next huge step toward being viable.....YES!!!.......absolutely YES!
So IMHO, we are still just batter....we are not the cake....at least not yet.
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