Ah! But wait! A "Deal" is never a "DONE DEAL" until it's done! And by the exact words in the PR is is "currently being negotiated"
"The Company is currently negotiating licensing agreements and distribution contracts in California, Arizona Washington and the District of Columbia."
And one must remember that not all "negotiations" end well. I do have faith in Mr. Keber and MJNA as a whole with the perfect execution of such deals, however they haven't actually occurred yet. So nothing is "price-in" or is even fair game to be excited for until it actually happens and is proved to be true. $MJNA
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