I see 5-hr Energy commercials every evening I'm ever watching cable sports channels and they're prominently displayed in every convenience & grocery store checkout stand in So Cal. They have effectively saturated the market with exposure. Their advertizing budget is no doubt HUGE!
Personally I don't get it. They taste awful to me, are overpriced. I don't have energy deficit syndrome. but if and when a shot of caffeine is desirable I have a Nespresso machine at home and in office that in 30 seconds spits out a $0.65 shot of perfect espresso. But that's just me and I'm not a target audience for 99% of pop culture fads anyway. LOL
Hopefully the ElectroFuse™ works well for athletics, which I'll find out soon when the order arrives.
<<I just saw an 5 Hour commercial on the NFL Network. I never drank or taste an energy drink. I did know 5 Hour, saw it on the shelf at CVS 5 or 6 years ago.>>