Today's announcement amounts to the company putting some specifics behind a milestone that we sort of knew that they were already getting into place.
The announcement should be viewed as a positive for the long-term as names have been named (as to whom is compiling the Tox data). I didn't actually expect NNVC to get these data together themselves as it would make more sense for an outside group to put the data together - avoids the appearance of a conflict of interest if the Company were putting their own data together.
The primary problem with the announcement is that for those looking for a short-term big gain - it doesn't help them out much.
Buy on the hype,... sell on the news,... ideally at a profit if you can.
I'm still holding what I have, and will be looking to add some more shares before the end of the year. Entry price for me doesn't matter too much as I don't really figure to see a return here before at least this time next year. More likely 2014 if all goes well and according to where I think we are going.