It's going to be huge!!! If you ask me, it will do just as good as MP products now!! I see them doubling revenues just with the Fitmiss line!! Maybe then we will be a CFP company qtr after qtr..
It will be a huge drain on resources. They can't even make money selling to male supplement users - the predominate users of supplements by a 50 to 1 margin. Trying to capture the female market will simply put them further in the hole.