I agree this is a major milestone and it means that Damaj goes to the third quarter conference call with positive news...IF that is all we get until then.
Consulting my crystal ball, which isn't any better than anyone else's:
I think we will get a bump with the eventual launch announcement but you have to think that "the market" has factored launch into the price. On the other side of that, one could argue persuasively that "the market" doesn't really know that apricus exists. A CN soft launch will get articles written.
I agree with Markkind that it will probably take an announcment/indication of significant sales in CN for a huge increase in price. Since there is a quarter lag in getting royalty from Abbott, and if there is a launch announcement in the next few weeks, actual sales revelations might not be available until second half of 2013.
Regardless, barring market collapse, I see pps trending up throughout the above.