3 Catalysts (I believe NCTY is a Grand Slam in 2013)
1. Successful response to Firefall at PAX East gaming convention. Firefall is The9's upcoming hit game developed by Red 5 Studios, which is owned by The9. Registered users waiting to play Firefall jumped from 325,000 before PAX East to over 390,000 in less than one week.
2. New $10MM licensing deal reported. A major Chinese gaming news site reported that The9 is entering into a licensing agreement with Innova Systems to operate Firefall in Russia. The9 announced a $23MM deal with Garena for the Southeast Asia licensing rights in November 2011.
3. Successful launch of open beta for ShenXianZhuan. ShenXianZhuan is The9's self-developed MMORPG game based on China's folklore of its immortal gods. The game launched in March and is reported to have generated 20MM RMB ($3.2MM U.S. Dollars) in its first month. This is a substantial development as this implies The9 could report a 70% increase in Q1 revenue and a 200% increase in Q2 revenue compared to Q4's reported $4.4MM in revenue
These two deals alone more than double the9's 2011 revenue of $16.8 Million. If you add in founder's pack sales, the cash shop plus increased revenue from the mobile gaming, q3 and q4 could be huge. Firefall Licencing agreements with Russia and SE Asia - $38MM total, will be booked when Firefall launches in those countries. There will be a windfall of cash coming in 2013. This is the first time we can definitively say they will have 2 of the biggest (maybe top 2) grossing FTP online games out in 2013. Now is the time to buy the stock
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