If I was a chip company I would be very interested in embedding G2 in my design. I wouldnt be surprised if chip companies arent either testing G2 or certainly inquiring about it.
Yes, licensing the technology to a chip would be one of the many ways Destiny could generate revenue.
Robert Cringley is VERY WELL known among the major tech companies. I am sure his quote "I think this is a major step, though, toward Internet simplification" got the attention of many.
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