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hangdog

09/29/05 2:37 PM

#37763 RE: Banks #37758

I will answer this from Virginia: "Foote Cone & Belding was assigned to marketing brand owners to activate identifiers, (pictures bar codes, RFID, etc.), to brand owners like P&G, Jeep, General Electric, etc."

That's how it will be accomplished. Millions of brand items that can be signed up. FCB has the contacts and the expertise to make this happen. The current 3 BDMs will work with FCB to make this happen and to service the customers. Silicon Space will help turn these things on.

My opinion now: I believe our recent German friends will have something to do with this in Europe by supporting NEOM's efforts to host PC there. You need the servers, support there as opposed to in the U.S. Eventually I would expect expansion plans to other places with ISPs.
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Steelers_Fan

09/29/05 2:43 PM

#37766 RE: Banks #37758

Banks, that is where FCB comes in, imo.
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yellowjacket

09/29/05 2:58 PM

#37777 RE: Banks #37758

The short answer is that we all have to be long on patience. Let the professionals ala FCB and MC et al do their jobs. The water is being placed in front of the horses and continually refreshed...they gotta drink sometime.

Mega Brand Owners did not become 'mega' being stupid or foolish--they are very astute, shrewd advertisers/marketers. They will 'get it' one way or another and there is no fixed timetable for that...everyone would like it to be yesterday though...LOL!