That's an interesting point.
The connection to KBLB was/and is, still lacking.
IMO, the PNAS belonged to the scientists, but all the articles and media stories were an opportunity for CONTACTS for KBLB IR to introduce,discuss corporate objectives, create a media e-mail list to keep all such media authors updated on corporate events. Ftom there KBLB could have made in roads to being more recognized as the commercialization vehicle for the technology. Some simplified methods of presenting the technology to make more easily understandable may have helped as well.
KBLB was worth so much more at one time with so much LESS (June 2011)than what KBLB appears to have going for itself now. It's mind boggling at times.