This is an important dynamic I think is being underestimated.
That is, the ability of Muscle Pharm to have a presence in foreign markets. A very strong presence that a large percentage of their competition is unable to duplicate.
Brazil is definitely one of those places with a booming economy quite advantageous for Muscle Pharm to take advantage of.
What percentage of sport supplement companies sell their products abroad?
And which ones have the strongest international presence?
Once a company gets a strong foothold and name recognition in a country like Brazil, it is so much harder for the competition to get any momentum started in the same market.
Turkey is but one more example of a place where product loyalty is hard to dislodge once it has been established.
This foreign market dynamic just beginning to play itself out is one of the reasons I am so bullish on the prospects of Muscle Pharm.
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