1. If I worked directly for RFMK or indirectly by working for an IR firm or VC that wants to dump shares, I would get excited daily.
2. If I was an unside-down stuckholder, I would want other people to buy-in and get the pps up so I could sell, so I would get excited daily.
3. If I had just bought RFMK I would try to persuade other people to buy so the pps would go up and I could make mone, so I would get excited daily.
Any folks that might be truly "long" would not worry about such short term events, but would be interested in RFMK finding a way to generate big revenues from the sale of product....short term price appreciation is just disingenious trader talk.