I'll make my guess now.....Gee because PCFG ran this ad on 5/30/2012 they must not have been doing anything for the past 2 months, this is extremely bad for shareholders as clearly there has been no activity at the site, which means no revenue and massive dilution to finance operations, they must not have the make or break it water problems resolved yet, it looks like the share price is headed for .000 land, doom, doom, doom and gloom......I'm sure it will be something on this line ~ rofl