What he's trying to sell is interest in his business. If nobody is interested, they sell and this tanks. The problem is that he isn't doing the things that make people interested and thus the PPS resides at less than half of a penny. Sure, he talks a great game, but he takes no steps towards creating the trust needed to bring real investors. He just keeps pointing towards the shiny paint job and saying the car runs great, but he never lets you look under the hood. He will not allow a mechanic to check it out. He will not "show you the carfax". You've been here long enough to see Danny's games, I give you props for your dedication.