The problem with a lot of penny stock players, Lance, is that they set themselves up to make a fixed amount, like say they want to make $60,000 on BCIT & they're holding a million shares.
Over a period of time, they come to believe that BCIT, when it runs, will get them that 60 grand regardless.
Then when it finally does run, they won't sell and take $40,000 profit when the run begins to lose momo because they haven't made their 60 yet and by God they're going to hold it until it DOES make them the 60 that by now they think they deserve.
They quickly and unfortunately become bag-holders. And the POS stock may never run again.
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