And, the answer is so simple......it's SIMPLE: Allocate some funds for a broad based comprehensive campaign w/ Al Roker as spokesperson on THE WEATHER CHANNEL !!
Toss the MoneyTV, toss the wasted money on 'warm/fuzzy' PR's and harvest money waste in every place possible ---- and HIRE ROKER!!
Your post is 100% accurate ---- now focus on a medium which addresses that group ---- TWC does just that.....in a world wide way!
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