Sorry, but I cannot think of one good reason to hold and/or buy more.
Why would anyone invest on a food/drink kiosk business with aoutlet that sell between 300 and 400 dollars a day is beyond me.
And also, why would anyone invest in a company with a CEO that has as horrible a track record as Barry Henthorn is also beyond me. Since he first took a company public in the mid 1990's, he has collected more money from investors than he has generated in revenues. All his companies have a long track record of losing money, and more than 99% of all stockholder equity has been lost, and Barry Henthorn has been sued an inordinate number of times.