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scion

03/21/12 10:54 AM

#172121 RE: wEaReLeGiOn #172101

I also would have preferred if Bordynuik stopped with the hyperbole, announcing himself as "The inventor of the plastic to oil process".

http://www.npr.org/2012/03/19/147506525/startup-converts-plastic-to-oil-and-finds-a-niche

This waste comes from landfills and dumps from all over the United States.

"Basically, they've been mining their piles for us and sending them here," says John Bordynuik, who heads his namesake company, JBI Inc. He invented a process that converts plastic into oil by rearranging its hydrocarbon chains.
[...]

According to tests by the New York Department of Environmental Conservation, JBI's patented technology is efficient, with close to 90 percent of plastics coming out as fuel. Bordynuik says that makes the case for this kind of recycling to go mainstream.[...]

The Stigma Of An 'Alternative Fuel' Label

And Bordynuik says it has been hard to find acceptance from potential oil buyers because JBI's product has been dubbed a "green fuel."

"We don't make a synthetic 'other' product that has problems," he says. "We make an in-spec fuel like everyone else. If anything, the word 'alternative' has a stigma attached to it, more so because of prior attempts."
[...]

http://www.npr.org/2012/03/19/147506525/startup-converts-plastic-to-oil-and-finds-a-niche