Replies to post #16205 on Cono Italiano, Inc. (fka CNOZ)

[CJAKE1]

skip, About PR's. I don't understand how they work. You've contacted Mitch several times. I've seen PR's by 4 companies. PR Newswire, MarketWire, Datamonitor, and eTeligis. The PR's are usually exactly the same. Sometimes, they come out a day later on eTeligis or Datamonitor. I believe a company hires a PR firm. The PR firm "gets out" the word. I'm guessing there is a flat fee charged per year. It seems that Datamonitor reaches people not reached by the other firms. I'm wondering how the PR process works. Does a CEO have the ability to put out a PR without a PR firm? By the way, I realize that PR's without substance are worthless. Thanks!