It's not a small thing when you think of the potential consumer market. What do you think the reason behind Bieber was? The company knew he would appeal to young drivers who IMO are not going to necessarily drive their car with their phone plugged into a car charger. Maybe we need some DD on young drivers who carry a phone charger in their car. The battery drain was such a issue for me that I found myself shutting off the phone to avoid the app kickin on. Defeats the purpose of the app. Mankind thinks and acts alike in many ways, if I was willing to do that, how many other indivduals, driving teens or adults were willing to do the same? You are not going to upgrade to a paid version of the product if you are shutting off the phone to prevent the app from initiating. It still serves its purpose, but not by its design. Hopefully, as I mentioned in a positive note, this merger resolves the drainage problem and opmg mankind moves one step closer to a hard launch toward the consumer market. Market Research studies with young drivers and various aged drivers would be important at some point in time.
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