Sorry griff, I completely disagree. The combo of Tiger drawing attention to FUSE, and stating it's on his bag, at his last win, and two, 'substantial Insider buying' announcements surrounding Tiger's TV win, brought higher volumn, and the $1.25 spike. By raising the ceiling, it widens the range of potential, of the stock price. We all know, the lack of volumn to sustain the spike, is obvious, but it put a strong enough hit, above the $1 dollar resistence, to make investors aware of potential, down the road, and to be more willing, to tracking the progress of a new ocmpany/product.
So far, fundamentals, and prior company statements/plans, have been met, and surpassed, by meeting product announcement date, and selling out of product.
Similiar to your posting of the Fuse article, promoting Barber, these type of visible 'achievements' (by picking atheletes who are successful), and associating the product with them, in general, will be positive, in the development stages, Fuse is currently in.
Just sharing a different view, no offense meant.
Good luck to everyone.