Number 1 :: Gleacher will go wherever there is money to be made, be it a penny stock or Apple.
Number 2 :: There was no "news" with this Gleacher "hiring"...did anyone see a contract, movie, or deal? No, the "news" was in case Ed can come through with movies in the future, which shares and/or debt would finance business operations in the meantime.
Based on how management moves right now though Gleacher's services may never be needed.