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Odessa99

12/11/11 12:00 AM

#11452 RE: codie #11450

Codie, you are correct about the lack of ring mat advertising, but did you happen to notice the 50 or so highlight clips containing fighters wearing MP trunks (that MP logo is brilliant, because it is hard to miss) knocking out or simply dominating their opponent. If you missed that, perhaps we were watching too different UFC 140 events. I'd actually prefer the shorts placement in the highlight clips to the mat placement, because the action shots leave a longer lasting impression, in my opinion, and likely cost much less (payment by MP was already made when the fight seen in the clip originally aired) than a new mat placement booking. Where's the congratulations for exercising a little spending discipline. In the final chapter, the truth shall prevail. Industry dominance is just about a given; the share price will follow at some point.

Didn't see much Musclepharm get promoted at all but I saw Zyience all over the place - on the ring posts, on the mat, on the banners, on just about all the winners shorts, winners drinking Zyience during the post fight interviews, the co-main event brought to you by Zyience.

No question Zyience's deal with the UFC is much bigger than Musclepharm's.

Great night of fights though. Best UFC night in a long time by far.