And a sponsor of a NASCAR race car team or the whole NASCAR league....a VERY POWERFUL medium and natural fit for this product whose cause is to prevent texting and DRIVING. This is a cause that the entire NASCAR circuit could get behind and help promote.
Now imagine a JB, NASCAR, RAB win-win-win joint venture designed and promoted by Zimmerman Agency??? A Car simulator that the fans can interact with and drive that tours the NASCAR Nationwide and Sprint Cup League races and shows the slower response times and ill effects of texting while driving. Talk about promoting your cause to millions of fans and potential customers EVERY WEEK from February to November.
Who is the main sponsor of this year's main NASCAR racing series? NATIONWIDE INSURANCE Company whose main product is AUTO INSURANCE....