Filmrookie has been in existence before. ENTI is tweaking some things on it and re releasing it very soon. I like the capabilities that it offers for things like small business use. It will be nice to see some mom and pop shops, realtors and such make their own commercials etc. Then promote them thru facebook and twitter with a click of a button. This will drive traffic back to filmrookie and while the small business gets viewed they may have a shot at earning some click thru ad money.