That's what I'm talking about. If the average response rate is 1% (or less) then they had to reach at least 5 million viewers to sell that many units. Pretty good I think.
TV Goods plans to test 50 to 75 shopping channel products on live shopping channels throughout the world in the next 12 months, and is projecting that 50 percent of these products to make it past the test phase and generate revenues for the company.glta BTW lets not forget about(AS SEEN ON TV)SALES/REVUNUE BEING ADDED ALSO.