Capt. Jack, I think you've missed the mark here. "Pay radio" offers content which you can't get on local radio stations, e.g., national news (CNN Headline News), business stations (CNBS, etc.), R&B and soul (which Seattle radio stations don't play), etc. I spend a lot of time in my car as well, which is exactly why I asked for it as an Xmas preasent. It may not appeal to you, but I suspect it will appeal to a lot of others. Whether it is profitable anytime soon is another issue, but I suspect the concept is with us for good. JMHO.