Gonna have to agree with you here. This stock has really been my entrance in to trading. My only issue is once you sell with eTrade you have to wait 3 days for the funds to settle to be able to buy with those funds.
The wisest investor does not even invest in the company. He invests in the shareholders, their sentiment, and emotions. Doesn't matter if it's coffee, pizza cones, or e-cigs, and the chart determines when to pull the trigger either way.