Anyone curious about why he mentioned the gaming industry in the PR?
"We successfully completed testing of our ad-insertion technology in our lab -- the core of our proprietary revenue sharing model. Another Tivus first, ad-supported IPTV allows hotels to migrate away from legacy video-on-demand systems," commented Shiva Prakash, Tivus' president and chief executive officer. "With nearly 900 rooms now live, Tivus' inaugural installation has continued to satisfy hotel guests by creating a home-like experience; frankly, the response has exceeded our expectations.
"Tivus ad-supported, revenue-sharing business model capitalizes on new, fully interactive IPTV technology offering a completely interact experience for the guest, such as ordering room or spa services, while turning the hotel's entertainment system into a significant revenue center."
Host currently owns 104 properties in the United States and nine international properties totaling approximately 62,000 rooms. Host partners with premium brands such as Marriott®, Ritz-Carlton®, Westin®, Sheraton®, W®, St. Regis®, The Luxury Collection®, Hyatt®, Fairmont®, Four Seasons®, Hilton®, Accor®, Swissotel® and Le Meridien® in the operation of properties in over 50 major markets worldwide.
"News of Tivus' revenue sharing business model has traveled fast, as I have spent the last two weeks visiting certain hotel chains and properties that requested demonstrations. We are committed to our goal of providing hotel entertainment as a profit center to the world's hospitality and gaming industries," Prakash concluded.