It's called business fundamentals - block and tackle.
Work work work
To succeed in business (imo) one has to put in the work and be dedicated and determined.
Overcome obstacles and move past 'no's' and focus on the 'yes's' while seeing if 'no's' are changing to 'maybe's' and if 'maybe's' are changing to 'yes's'
Gotta continue to move the ball forward - increasing its size to where it becomes self-sufficient.........
Other related (tidbits/signs of act like a business, talk like a business, work like a business, must be a business.....whether it gets to the goal...open for debate) that continue to build upon 'itself' through activation/engagement.
Each may be just little pieces and somewhat meaningless to many occasional viewers, but to the 'fitter' they start to form a picture
The CTC (or any national account) isn't the rack size a Duane Reade would have if they go that route imo, they would most likely have something like this that resulted from the Hasty Market initiative (with potential assistance from Karry? distributor we picked up through Hasty?)
[all this basically happened in 4th quarter for which sales will be greatly larger then 3rd quarter even though store counts per store locator only went up a net 40 stores - now start adding 'new stores' in Q1 2011 or Walmart Canada re-ordering/restocking (not only half but hopefully all stores) and potential Lancaster Dealer show this Friday 11th, or USA National (HD,Lowes,Menards) coming on board....ahmmmmm). It may not happen (tomorrow, next week, this month or next)..but I see the direction I believe it's heading...and something 'good' looks likely to happen eventually - only takes 'one piece' for others to become aware or see something more clearly (for them). Some say 'awareness' or 'PRs' and they likely will be the final 'big' pieces that seals WNBD fate (are they lost..or sitting right there in reach?)