The economy is currently reportedly in a recovery mode. Many indicators back this up. Those employed will start feeling more relaxed as new employees are being added to their ranks. Coffee sales will go up. If Starbucks and McDonalds are reporting an increase in sales, it is reasonable to feel that the coffee stands are doing better.
You can worry about milk, sugar, gas, coffee bean prices and on and on and on and not a customer one will hardly concern themselves with a nickle or dime here or there, particularly if they like the product and service of a business. The price is what it is! If your worried that much about a dime you are not going to buy coffee before filling your thermos at home.
The coffee stand clientele are a loyal bunch as they don't like surprises when they are getting their pump up for the day. They will buy their coffee before they buy bread and right after they buy cigarettes. Kind of like that anyhow.
Baristas gives them live entertainment on top of all the pressures they are feeling. Doesn't get any better than that.........
NOTE: IMO of course. Do your own duh duh ("DD") as you most certainly will be paying your own way.