Oh it matters. Perhaps they have a plan for when and how to announce revenues. They seem to be on the right track here. I think things will all come together at the right time. I've got time. To say that they increased revenues/paying members doesn't matter is a fallacy. The PPS will come around.
Now if this was a typical P&D, then they would PRing EVERYTHING just to get the PPS to go up. I'm glad they aren't doing that.