The post you responded to asserted that since Ebay signed a license, it possibly signals to other large entities wishing to play in the same space that they also may need a license for the same reasons.
I presume that Ebay didn't sign a license just for laughs, so doesn't it stand to reason that something covered by NeoMedia's IP is involved? If the app only uses direct encoding, then why would they have signed the license in the first place? And if the signing was 'just to be sure' and there's no clear indication it uses NeoMedia IP, then why wouldn't other players in the space also wish to sign a license 'just to be sure?'
What is the purpose of pointing out that if it's direct, it may not be covered? Why even mention that? It's just bringing up a spurious negative point in response to a sensible, logical perception that's potentially positive.
Yes, she did. And we can all draw our own inferences from that. I am reasonably sure that Ebay didn't acquire a NeoMedia license for something the CEO can't even say with certainty is covered. So again, what is the point of bringing that up, except to 'burst the bubble' of the OP?