d) WNBD runs to 3c and I don't care about a, b, or c, because I loaded the boat with absurdly cheap shares that someone sold me thinking it was going to "trip 0s"
No need for R/S split, IMO. The company can attain other means of funding other than dilution, as it is currently doing so as not to cause the pps to deteriorate. Reverse splits are only required when you need to dilute so much that the pps gets driven so low it has no chance to recover. No need to institute a reverse split when your pps can recover.
I think the CEO has stated there would be share buy backs more than he has talked about dividends, so my guess is share buy backs when and if the company becomes profitable.
The advantage to common shareholders of a share buy-back is that the funds invested by the firm in this manner have lingering benefit for the remaining shareholders, rather than the “one time” benefit of a dividend. No promise is being made that the firm will be in a position to do this. It is an illustration that if/when the company is successful to its plan, there is a mechanism favoured by management to diminish the outstanding share count in future to offset the earlier growth in the number of outstanding shares during the early stages of the company’s capitalization.
A - in about 2-4 years. Sales will be significantly higher to support all expenses and reduce current business losses since startup. After profitability - then I believe Eric will start buying back shares to grow the value of the stock.