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CrashCrew

11/22/10 9:15 AM

#18478 RE: SCRAPPY1 #18475

Play it smart. Retail such as this makes nearly all rev this time of year, so play your trades accordingly.
Expect a little dilution, those ads were most likely paid with shares.
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greedy__malone

11/22/10 9:23 AM

#18482 RE: SCRAPPY1 #18475

Uh, radio impressions is defined as the number of people who will hear the message not the number of messages.

The spots have the ability to be heard by the entire audience of the radio stations which equates to 16 million people not 16 million radio spots.