SDVI would be paid for services as with any company. If Ken does stuff for Graffiti under the SDVI umbrella, services should be invoiced accordingly. If Ken develops a game that Graffiti publishes, SDVI should or could receive a percentage of sales on that game. Every project I assume, would or could be structured differently. That is where the future project 10% gets sticky for me. If Graffiti knows that everything they do will resort in SDVI getting 10%, that would be an issue for future shareholders of Graffiti imo. See the issue?
That is why I was thinking that the 10% would be on current or past projects. Just a guess though.