They did hire a detailing company to make it shine...in May through June via 14 press releases that "shined it up" from $.0015 (5/13/10) to $.0057 on 6/03/10 when there was simply no more fake shine they could put on the rusty old Cadillac.
Only so much makeup you can put on a pig. After that, it simply stays the same ol' pig with more make-up.
The issue is that you have a rusty old Cadillac that you want to pass off as a shiny new Cadillac just because you "detailed it".
You stopped detailing it when it became apparent you were starting to rub through the paint.
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