While I agree it doesn't sell as well in cold weather states when it's cold it will still sell and having in AZ, TX, and CA will help. We also are pushing the desserts and we haven't heard much about this. I'm hoping we get an update from the company this week. Remember we have 360,000 bottles to sell in a limited amount of areas. They will produce a second run when they feel they need to keep the shelves stocked. It takes time to build a brand and starting smaller is better.