I agree and disagree with some of your points:
Agreed:
1. We need awareness - Sean mentioned awareness campaign end of year which I'm a little disappointed in.
2. Would love sales - waiting, hoping
Disagree:
1. SUA is still an issue whether human, mechanical, or electrical unless u think the problem miraculously disappeared
2. NHSTA is a big deal. Who knows why they ordered it but I assume they are testing it. If it passes their tests, can be huge selling point
3. Don't think he's missed the opportunity yet, no competitors ahead of them so far.