"In March, he will start selling a casket for $1,200, less than half the price of his main model, which sells for $2,850. The cheaper version will have fewer embellishments.
Unfortunately, Eternal Image may be just a wee bit overpriced in today's marketplace. From the EI 2009 10-K:
"..The Company’s 2009 MSRP on most urns is $799; $4,499 for caskets; and $199 for cemetery medallions.."
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