Replies to post #218404 on NeoMedia Technologies, Inc (NEOM)

[Poptech]

"The March 2010 issue of “Lucky” magazine is running an extensive number of quick response campaigns, says Forrester Research analyst Julie Ask. Working with GetTag, ads throughout the issue include QR codes that will pull up Web sites on smartphones.

In fact, the ads even use the word “smartphone,” interesting to the extent that many users have no idea what that means, much less how to download a QR reader to their devices. Still, it’s a fairly extensive test of the ability to create a multi-channel campaign using print and mobile channels, with real human beings, in a full-deployment settings."

http://bit.ly/cs0iNV

Now with the Tag program, it feels like they are price shopping on their campaigns.