I believe that the Tea is being pushed right now because of the short time they have to get it all going (production, distribution, and marketing) before the Feb, 2011 All Star Games !!
If they do not have the lots of the GrandMaMa's teas on the shelve by the time those commericals hit.. it would all been for nothing.
Once the Tea is in full swing and runnig nicely, then they can get back to AD Super Soda ! IMO