Replies to post #67862 on e.Digital Corporation (fka EDIG)

[owd3]

yes, the success of the player on Alaska Air has been so great that they ordered a whopping 620 units in the entire last year.

I would say those results are even more disappointing than the Ryan Air flop. Alaska has long haul flights with English speaking passengers and has reported no issues with the player. So even scarier than a flop that might mean ZERO follow on orders from Ryan Air is a successful run that means Alaska went crazy and ordered 620 units over the course of a YEAR adding absolutely SQUAT to EDIG’s bottom line.

But Alaska does give you and idea of what the upside of a successful trial is. 620 units a years!!! Being generous and saying EDIG has a $200/unit margin on these, that will add about $125K in gross margin for the year. Not even close to making them profitable. If Alaska Air orded 6000 a year, EDIG doesn’t sniff a profit, but they are doing 1/10th that!!!!

[owd3]

why do you think the follow on orders from Alaska Air have been so poor? How do you see EDIG turning a profit when their biggest, most successful product deployment adds up to 620 units in a year?